Rotary clubs have used Twitter, Facebook, and other social media to promote events, find Rotary Youth Exchange participants, or connect with high school students who want to form Interact clubs.
There's even a Rotary Fellowship aimed at building friendships and support service through safe and effective social networking. During the 2009 RI Convention in Birmingham, England, a group of Rotarians interested in social media met to discuss forming a fellowship. Recognized by the RI Board in June, The Rotarians on Social Networks Fellowship has grown from an initial 488 members to almost 970 in 79 countries.
"Members offer advice on how to determine goals for developing a presence on a social network, and how to best achieve those goals," said Simone Carot Collins, president of the fellowship and of the Rotary Club of Freshwater Bay, Western Australia, Australia. "We also coordinate a few things that anyone can collaborate on, such as maps showing Rotary zone, district, and club locations throughout the world." A group of volunteers, or "champions," provide Rotarians in their area with step-by-step assistance in setting up social media accounts. There are now 195 champions available to help particular districts, and 20 in charge of individual Rotary zones.
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